What was the award-winning coffee slogan devised by Dick Powell in Preston Sturges’s Christmas in July (1940)? August 1, 2020October 15, 2011 by Pamela Landy The coffee slogan was “If you can’t sleep at night, it isn’t the coffee, it’s the bunk.” Related Answers On “The Dick Van Dyke Show” (CBS, 1961-66), what did the alien that Rob (Dick Van Dyke) feared look like? When did Christmas Trees become part of Christmas celebrations? Who came up with the slogan “Gable’s Back and Garson’s Got Him”? How did Maxwell House coffee get to be “good to the last drop”? Who were the first coffee drinkers? How many times did William Powell play Florenz Ziegfeld?